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responsive website

Google My Business – Adding Your Business to Google [VIDEO]

By Local Search, Online Advertising, Online Marketing, Search Engine Optimization (SEO), Uncategorized

It is very important to establish a listing on Google My Business. Google My Business is a platform that puts your business information on search, maps, and Google+. It creates a cohesive environment and it makes it easier to manage how your business appears across those three platforms.

Now if you’ve previously used Google Places for Business, your account has automatically been upgraded to Google My Business, but you’ll want to review the information as new options are available to you.

Let’s walk through how to set up your page on Google My Business.

 

How Much Does Dumpster Rental Advertising Cost?

By Dumpster Rental Advertising, Dumpster Rental Marketing, Local Search, Mobile Responsive, Online Advertising, Online Marketing, Online Reviews
As the waste management industry continues to consolidate across the country, smaller dumpster rental companies experience difficulty competing against the “waste management Goliaths” of the industry. These Goliath companies hire SEO experts, they spend enormous sums on paid search, and due to their sheer size, their operating costs tend to be lower (they own the landfills).

Six Building Blocks to Online Marketing SuccessHow does a local dumpster rental company compete? The simple answer, quite well actually! The search engines really don’t care if you are a big company or a mom and pop. This isn’t to say that competing is easy, it never is. You must still do the dumpster advertising basics well.

The following steps  identify the “basics” for dumpster rental advertising:

Mobile-friendly website – no way around this step. The search engines give priority to websites that are mobile-friendly versus non-mobile-friendly websites. Why do they do this? Searchers now more than ever use mobile devices to conduct searches. Search engines want to deliver a great experience, so they push up mobile-friendly websites in the SERPs (Search Engine Results Page). Plus, you want to convey a professional look and feel to any potential customer. Read More

[VIDEO] A Matter of Facts – Mobile Responsive Websites

By Local Search, Mobile Responsive, Online Advertising, Online Marketing, Search Engine Optimization (SEO)

Should I care if my website isn’t mobile responsive?

The simple answer, absolutely! Upwards of 50% of your website traffic is coming from a mobile device. If your website isn’t mobile responsive, research shows you are losing site visitors and ultimately money.

Check out this video and see the facts related to mobile responsive websites and design.



FREE SEO Audit Tool – Is Your Website Helping Your Business? Find The Answer Here [VIDEO]

By Local Search, Mobile Responsive, Online Advertising, Online Marketing, Search Engine Optimization (SEO)

The ability of your website to draw traffic depends almost entirely on the strength of your SEO content. As a website owner who relies on revenue from your site, you should be very interested in how your SEO content is performing on the various Internet search engines.

The most effective way to determine whether or not your SEO content is effective is to utilize our SEO audit tool free of charge. This is a powerful tool that will let you know if you are reaching your audience and if your message is being read.



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Is Having a Good Website Enough to Generate New Customers?

By Local Search, Online Advertising, Online Marketing

PowerSite is a full featured mobile responsive websiteThis question was recently asked by a new client.  Not knowing much about this client nor their website, I answered, “It all depends on what your definition of what a good website is?” Or perhaps what the definition of is is?

Long gone are the days of putting up a good website, optimize that website with a few choice keywords and BAM, listen for the phone to ring. Read More